Right Source Marketing
During the summer of 2018, I was a Content Writer and Marketing Technology Intern at Right Source Marketing in Reston, VA. As an intern that worked in two different departments, I had exposure to two different aspects of B2B (Business to Business) marketing across a variety of clients such as the Mid-Atlantic Permanente Medical Group, Bookkeeping Express and Force 3. Some of the most valuable experience came from the opportunity to work directly with clients, something I had no exposure to before.
On the content writing side, I created various kinds of marketable materials for clients ranging from short listicles and social media assets to long form articles that would be promoted via news outlets.
As a marketing technology intern, I used marketing reporting programs such as TrackMaven and Marketo to collect, clean and organize data into formats that clients could use to understand how successful and effective their marketing strategy is.
On the content writing side, I created various kinds of marketable materials for clients ranging from short listicles and social media assets to long form articles that would be promoted via news outlets.
As a marketing technology intern, I used marketing reporting programs such as TrackMaven and Marketo to collect, clean and organize data into formats that clients could use to understand how successful and effective their marketing strategy is.